Get ready to see a lot of blue-based purple trending in 2018. Pantone has released their colour of the year as 18-3838 Ultra Violet. According to the Pantone website this colour is "A dramatically provocative and thoughtful purple shade, PANTONE 18-3838 Ultra Violet communicates originality, ingenuity, and visionary thinking that points us toward the future."
Purple is such a unique colour that it will definitely add individuality to designed items. Last year's colour Greenery added some much needed freshness and nature into our lives and I believe that the bold Ultra Violet will allow us the freedom to be more expressive creatively.